Different masks, objects, altered
facial features or hair color are applied to the face.
Different masks, objects, altered facial features or hair color are applied to the face.
2D & 3D objects
The camera view is augmented with 2D or 3D objects in real-time. Objects added allow you to modify and interact with your environment.
For maximum engagement, solutions can be gamified, controlled by the touch of the screen, facial mimics, or head movements.
An implementation concept is developed and the idea of augmented reality filter is refined.
The idea is implemented & tested. The filter is posted on Facebook / Instagram platforms.
Creating a promotion strategy for the filter. Depending on the need, it can be an existing social networking campaign or a new one. The key benefit is active user engagement with content generation.
The data collected is analyzed - the number of impressions, downloads and uploaded photos. The data is used for further improvement of your campaigns.